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Rich chocolate brown hair color: Subtle, barely there hair

Has blond hair had its day in the sun? Is the brunette army about to take the top spot? This discreet but deep brown hair color seems to suggest that brunettes are back in the spotlight!

Natural beauty: the biggest trend this year

With only a very small percentage of people born with naturally blond hair, it's nevertheless one of the most common hair colors around thanks to skilled colorists around the world. These day it seems that faux-blondes are owning up to the truth, going back to their roots, and embracing natural brunette shades (or natural-looking, at least). Why? The natural beauty trend is everywhere right now: from barely-there make-up looks to athleisure fashion, it's all about looking cool and carefree.

Will brown hair suit me?

It's not a question of whether brown hair will suit you or not – the real challenge is all about finding the right tone. Just like blond hair, brunette shades can be cool, warm or somewhere in the middle like this rich chocolate shade that has hints of warm honey over a cool mocha base.

Brunette benefits

Without wanting to fuel the flames of the blonde vs. brunette hair color rivalry, it has to be said that taking your hair to a darker color is not only more time- and cost-effective (root touch-ups are required less often), but also – when colored well – brunette gives hair more shine than blond. This is because the light reflects more evenly off darker colors. Also, where lightening your hair requires stripping your natural pigments, going darker adds color pigments which can even fill-in damaged cuticles.

Just remember that brunette hair needs just as much care as any other color. Choose a shampoo and conditioner that will protect and prolong your color, such as the Vitamino Color A OX haircare collection by Serie Expert. Your inner brunette is calling you!

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