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Match the look- Shag battle: Straight vs. Curly

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Straight or Curly shag?

The shag is staying strong as one of this year's most popular hairstyles. Short enough to be easy to manage, layered to give volume, and bangs that frame the face make it ideal for every season and every occasion. The big question is; how will you be styling yours?

Straight, with the slightest hint of a wave, or all-out messy curls? Let's put them head to head with Match the Look!

Straight shag


The style: Straight hair doesn't have to be boring, as this shag shows. Keep the bangs silky smooth and slightly parted around your eyes, but give the look an unexpected twist, literally, with barely-there waves on the side sections.


The color: The classic blond shade has had a makeover this year. Bye-bye OTT brassiness, and hello subtle and chic nude beige blond. Ask your hair colorist about INOA Blond Resist, a collection of permanent hair colors that contain High Resist Technology, ensuring your blond shade stays glossy and vibrant for longer.


What the editors say: Effortless and contemporary, an almost-straight blond shag hairstyle is one of our favorite looks this season. A large pair of dark shades will help channel that rocker vibe!

Curly shag


The style: The shag hairstyle has always been associated with scruffy curls, so here we're – literally – going back to its roots. After curling, or on naturally straight-out-of-bed curly hair, use the Morning After Dust from Tecni.ART to give your hair that tousled, rebellious look that the shag embodies.


The color: This cool matte shade of brown immediately brings to mind Parisian chic – naturally elegant but with a don't-mess-with-me edge!


What the editors say: Once you've had your hair cut into a shag, this curly look is super simple to style, which is why we love it so much. It's a chameleon, laid-back meets street-chic style. Paired with a striped shirt = So French!

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