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Introducing pastelage: the new balayage

Everything you need to know about the newest trend that is sure to inject a pop of color into your life!

The world of coloring is in constant evolution and it's safe to say that the use of vibrant and crazy hair colors has become apparent. While balayage has populated the hair scene for many years, L'Oréal Professionnel decided to step up the game by introducing the newest (and funkiest!) trend yet: PASTELAGE.

What is pastelage?

Quite simply, pastelage is a pastel-toned balayage. Just like its less colorful cousin, the idea is for the color to be gradually applied to the hair, so that you can't see where the high and low-lights start or end and therefore enabling the creation of a variety of styles.

How do I get pastelage hair?

L'Oréal Professionnel is the pioneer behind this hot new trend, thanks to their #COLORFULHAIR direct coloring range featuring seven intermixable vibrant shades (such as seemingly edible colors like Iced Mint and Pink Sorbet) and the Crystal Clear, allowing you to adjust the intensity of the color. However, it is important to keep in mind that the perfect pastelage lies in the mastery of the mixing and application. From #MERMAIDHAIR to #PEEKABOOHAIR, your creativity can definitely be boosted with the help of a professional colorist.

How do I take care of my pastelage?

Just like any color-treated hair, it is important to use products adapted to hair dye treatments. L'Oréal Professionnel's Série Expert Vitamino Color A-OX range will help you protect your color radiance, leaving your pastelage looking shiny, fresh and vibrant.

What pastelage would suit me?

If age is your concern, then don't fret. Indeed, it is far from just teenagers and young women who are pining for trendier hair colors. As with most hair coloring, it is advisable to take into account your skin tone and eye color, in order to enhance your glow and brighten up eyes. For example, if you have pale skin, you could opt for lavender or blue tones, whereas if you have a darker skin, try using for pink and orange shades.

If you were looking to shake things up a little, then pastelage is definitely the trend for you!


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