These days it's all about embracing who you are. Let's face it, whatever you are, whoever you are – it's cool. So why should it be any different for your hair color?
Simply put. Grey is ok. A popular tint, grey has made a color comeback recently. L'Oréal Professionnel salons have seen all shades of the rainbow requested including grey, in a big way! On the catwalks, on the red carpet, on the pages of your glossy magazines – grey is more than ok. It's all down to a clever rebrand – from grey to silver, smoothly ridding the color of its negative connotations and making it a fashion statement even the likes of Rhianna and Kylie Jenner have embraced, well before their time!
The days of hiding your silvering strands are long gone, it's time to let that shade shine and embrace getting older, gracefully!
How to love your grey
Adopt L'Oréal Professionnel Serie Expert Vitamino Color A-OX Shampoo. Designed for colored hair it enhances shine, prevents any yellowing and softens hair. To get truly beautiful grey hair, this color clarifying shampoo counteracts any unwanted brassy tones. Apply to wet hair and massage in, then rinse out.
Want to mix it up? Add a little oomph to your shade? If you want to add in some pastels, darken the mood or even mix in another shade, make an appointment at your L'Oréal Professionnel salon and ask about #colorfulhair. Lasting up to 15 washes, the 8 colors available offer a brilliant palette range for thousands of different, unique looks! You needn't stop at grey if you really want to play.