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The 3 ultimate ways to protect your hair during winter

Prevent windswept flyaways and brittle, dull-looking hair this winter with three simple haircare tips!

Indulge your hair in a weekly hair mask


Cold outdoor temperatures combined with indoor central heating can be a nightmare for the quality of your hair, stripping the fibers of precious hydration which can then lead to breakages and frizz. Ensure you're protecting your hair against moisture loss by regularly treating it to a nourishing hair mask like those from the Serie Expert haircare collection. Each one is formulated for different hair concerns, from breakage to color care, highlight accentuation and damage repair. Leave on for 3-5 minutes before rinsing thoroughly and enjoy some precious pamper time!

Show your hair some support


If you've noticed your hair feeling weak and easily breakable this season, it may well be due to damage caused by environmental conditions. Include a hair-protecting cream into your routine, such as the leave-in Inforcer Anti-Breakage Cream by Serie Expert, to protect and strengthen hair. Plus, it also detangles hair instantly, meaning you're less likely to damage it further by tugging at knots with a hairbrush. It's a win-win!

Trim it to win it


There's no better way to keep hair healthy and strong, especially in winter, than going to your hair stylist regularly to have a trim. It gives the opportunity for a professional to evaluate the quality of the hair, remove any split ends, and advise you on the best haircare routine for your hair type and style. Plus, you can use the opportunity to get a gorgeous new hair color or cut for winter!


Regular hair masks, haircare support and trips to the salon are three simple ways of ensuring you and your hair stay on the top of the game, whatever the season!

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